Thrasher X Santa Cruz
To celebrate Santa Cruz Skateboards’ 50th anniversary, the brand partnered with Thrasher Magazine to create a limited-edition capsule honoring their shared legacy in skateboarding culture. The collection featured skateboard decks, accessories, apparel line, and was supported by a video premiere at launch.
As Lead Designer, I oversaw the graphic direction, working closely with directors, production teams, designers, and marketing departments to ensure the designs authentically reflected the heritage of both brands and maintained a cohesive visual identity across all mediums.
Concept development, graphic design, apparel design, and creation of sales, social media, and marketing assets.








